(Another set of random ideas about the Internet of things)
Matt likes to show off to me his latest games and Portal got my attention.
If you don’t know the game, pictured above is the “Weighted Companion Cube” that you have to save and move as the game progresses and “take care of”.
It’s really interesting to me that a relationship is encouraged with this virtual object that is in essence, not classically attractive. Building this online relationship of course meant that now there are rumors that the cube will be available in plush for this Xmas.
It’s now becoming apparent that relationships of desire towards “objects” can be first established online, through experience of a game, to then lead to an offline sale and expansion of that relationship in the real world through a very different experience.