Hi, I’m Alexandra Deschamps-Sonsino. You can call me Alex.
I like working with people a lot.
I like building teams, managing projects/programmes/budgets, writing good documentation, worrying about archiving, setting up processes, creating partnerships, helping people do their best work, giving good feedback, and share my experience with others who are on the same journey as a mentor.
I was the Design Director at TPXimpact until March 2025. I’m now looking for my next challenge.
I’m a trustee of The Restart Project until summer 2025, on the board of the Working Class Creatives Database and the Chair of Mediale.
Past Clients:
American Express, Arup, BBC Research & Development, Bosch Software Innovations, Braun, British Film Institute, British Gas, British Telecom, Dare Digital, Device Pilot, Digital Catapult, Danish Ministry of Urban & Rural Affairs EDF R&D (France), EDF Energy, EIT Digital Innovate UK, Mozilla Foundation, Nokia, National Geographic, Proctor & Gamble, StartupbootcampIoT, The European Commission, The Evening Standard, The Victoria & Albert Museum, The Tony Blair Institute, The Wellcome Trust, UCL Centre for Advanced Spatial Analysis, University of Queen Mary, University of Oxford Centre for Doctoral Training in Cyber Security, ustwo, Wired US, W+K, Y&R.
Career highlights:
– Humanvalues.io a questionnaire for ethical decision making in digital design I helped develop with BBC R&D North Lab was shortlisted for the 2023 IBC Social Impact Award
– Good Night Lamp is in the permanent collection of the London Design Museum
– Homesense and Big Red Button are in the permanent collection of NYC Museum of Modern Art (MoMa)
– I was the first UK distributor of the Arduino in 2007.
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