designswarm thoughts

Ok so after a first introduction I’m retracting and making a second announcement: Dave and I concluded that Blogger sucks and put together Tastythinking on Wordpress instead. So basically it’s a blog about food, health, weird food related services, dieting and everything unique we can collect around those broad topics… if you have some ideas send them along to alex at tastythinking dot come ; )

I showed you the Fresh Start poster a few weeks ago when I first started designing it and now the final versionthat was finished by Dave is online as well. Enjoy and do comment!

Finally Fresh Start is online! Nearly 2 years after the initial (7 weeks) project we’ve been working hard to present this to the Emergence poster sessionin Pittsburgh and Dave went and also live-blogged the event. Loads of interesting thoughts.

I wont be attending Emergence but I had the pleasure on working on illustrating our design process for the poster session where Fresh Start will be presented and i suddenly found it a fascinating exercise. How do you represent what starts out by being boxes and arrows and make it compelling? I had to think about the flow of the process for one. We went through some design steps that influenced the way we analyzed prior assumptions (so the loop) and iterative processes around core design elements (around experience prototyping for example) that completely shaped the final product. So I tried to convey the dynamic essence of that process without losing sight of the visual flow i wanted to keep, i.e. some respect of a left to right, top to bottom way of reading.
So what i came up with eventually was reshaped because we had a lot of copy to include for each step as well as pictures, but i still really like the visual illustration of 7 weeks of hard work, that solely focuses on process and not on detailing the service. On an academic level it’s really interesting and worthwhile.

The final poster version will be present at the conference of course, but consider this the teaser ;)