I’ve finally found some time to have a proper read through Baudrillard’s System of objects to find it really is shaping my thinking around material culture and technology. Some quick thoughts based on quotes from the book:
“No sooner does an object lose its concrete practical aspects than it is transferred to the realm of mental practices”.
This made me think today about my first mentor if I can call him so. Hywel Jeffcott was my DTC teacher when I was 14-16 and the first one to truly encourage me to go into design. He gave me, on graduating from Year 11, a fabulous book I ended up endlessly flipping through called The Way things work by David Macauley. I think in a way the work I am doing with Tinker tries to somehow get back to the idea that innovation and technology are also palpable things that can be understood down to simple components. Simple components, simple actions that exist within the real of direct application are part of an art and a craft that in design is left to “fabricators”.
“Man has to be reassured by some sense of participation, albeit a merely formal one”
I think there’s much to be said about the fear that technology will take over. Baudrillard highlights an inconsistency in our thinking where we want technology to be as human as possible but if a sense of agency is too present (such as in articifial intelligence) then a line has been crossed which fills us with apocalyptic fears. We want so much for this technology to know about us and our needs, but not _that_ much. Where this line lies depends almost entirely on context of application, which means it isn’t policed and all sorts of privacy issues and concerns arise. It’s what he calls the “new anthropomorphism”.
“No man’s land between workplace and family home” is a metaphor that Baudrillard applies to the automobile. I think it can almost potentially extend to the cell phone. A personal object that is used so publicly and bridges space and time.
In any case, I truly recommend it as compulsory reading for designers. It is full of insights and questions about the great illusion we are creating and the mechanisms and motivations that work just under the surface of our everyday life.